Marketing teams are often tethered to tight deadlines to deliver inspirational content and successful campaigns—so every minute of the workday counts. And when some of that work is completed by agencies and freelancers who charge by the hour, finding ways to help your team spend less time coordinating and more time creating becomes even more crucial.
After years of working together at another lighting design firm, Jody Pritchard and Kristin Peck had a bright idea in 2011: start their own company. They were also both new mothers, so instead of investing in office space, they worked from their homes on opposite ends of San Francisco. “We were looking to build a business that maintained the caliber of work we strive for, while also providing the flexibility we needed at home,” Peck says.
As consumers, a good chunk of the things we purchase are from retail brands. From shoes to clothing to food, it’s hard to put retail companies into a single category because they deliver such a wide range of products. Behind the scenes, these businesses can have a lot in common: they all develop, produce, distribute, and sell products. But it’s the way each team brings that to life that makes their brand unique. That’s why flexible tools are needed. And that’s where Dropbox comes in.
When it comes to buying a new suit, few things are more important than fit. But getting that perfectly tailored garment at a reasonable price often requires numerous trips to the tailor to alter a suit bought off the rack. INDOCHINO’s mission is to change that by delivering made-to-measure suits that don’t break the bank. The company originated selling custom suits online before moving offline and opening physical retail showrooms. Scaling that type of precise craftsmanship required scaling the way their entire business works together, and that process has been enabled by Dropbox.
What materials come to mind when you think about soft clothing? Cotton? Silk? Cashmere is awfully nice. How about bamboo? Bamboo is a weed that’s mostly known for its strength. But fashion brand Les Lunes makes all of their Parisian-style clothing out of the fabric. Turns out it’s not only soft, but has all sorts of additional benefits.
Better teams make better businesses. But as teamwork has become more fluid, our tools haven’t kept up. Instead of bringing teams together, they’re siloing the content those teams create. Let’s face it—collaboration has become a chore. We want to bring back the joy of working together. As we head into the next chapter of file sync and share, we’re excited to announce new features that make collaboration simple and efficient.