The team behind the team: How the Warriors built an NBA champion

In the NBA, the Golden State Warriors are the class of the league. They’ve got a star-studded roster, a dynamic style of play, and two championships in just three years. The team’s focus on threes has also redefined how basketball gets played, a strategic change that’s made Warriors tickets among the hottest in the league. But how do the Warriors support stars like Stephen Curry, and how did they create a fan experience admired by owners across the league? We checked in with assistant general manager Kirk Lacob to hear more about the team behind the team.

Read more