Set in the 1950s, the hit TV show Mad Men put a spotlight on issues of diversity and equity in the advertising industry. But even in 2018, there’s much progress to be made. “I didn’t know much about the disparities,” Jay Gould, a senior at Cleveland State University, says. “I just knew that I would put on a suit sometimes, take my résumé, and go knock on doors at advertising firms. But I got the feeling that I could never get in.” That same feeling—the disparity in representation of persons of color in the advertising, marketing, and media industries—prompted Larry Yarrell II and Lincoln Stephens to start up the Marcus Graham Project (MGP) in 2007.
Creative collaborations allow the best and the brightest talent around the world to combine their creative energy, making bold ideas come to life in ways the world has never seen before.
“When I have to review final work, it’s helpful to see it all in one place like Dropbox Showcase.” —Steve Aoki
How do you keep creative energy flowing when you’re on the road? It’s a question everyone who travels for business has to ask eventually. But when your business is making music, life on the road is nearly nonstop. So rather than wait for a moment of Zen at the end of a tour, international producer/DJ and electronic dance music entrepreneur Steve Aoki decided to keep creating on the move. So how does he stay organized amidst the whirlwind chaos of life on the road?
When you’re immersed in a movie, magazine, or TV show, it’s easy to forget how many people are involved in a major media production—until you see the credits or the masthead. That’s when you get a sense of the cross-continental collaboration it takes to bring those stories to life. So how do global media teams manage to keep everyone on the same page throughout the content lifecycle?
In the NBA, the Golden State Warriors are the class of the league. They’ve got a star-studded roster, a dynamic style of play, and two championships in just three years. The team’s focus on threes has also redefined how basketball gets played, a strategic change that’s made Warriors tickets among the hottest in the league. But how do the Warriors support stars like Stephen Curry, and how did they create a fan experience admired by owners across the league? We checked in with assistant general manager Kirk Lacob to hear more about the team behind the team.
To cover 350,000 destinations, it takes hundreds of writers working with content teams spread across Lonely Planet’s international offices. Together, they constitute what might be the ultimate remote collaboration team. Here’s how they use Dropbox to coordinate work that’s contributed from different locations around the world.