When it comes to decision-making, knowledge is power. But what about knowledge that comes from an unconventional source? That pit in your stomach each time you meet with a potential business partner. The frisson of excitement that accompanies a sudden insight into a design problem. These gut reactions can convey valuable information about potential choices—in a fraction of the time it takes to consciously analyze your options.
Teamwork is a contact sport. The better you keep in contact, the faster you get to the goal. But sometimes your teammates aren’t even playing on the same field, so it’s tough to keep work moving forward. If your team is having trouble tracking iterations and staying organized as contributions come in from all directions, we’ve got some ideas that can help. Here are four tips for streamlining teamwork and staying on top of projects in progress.
A shadow crosses your desk. It’s your supervisor, asking if you can squeeze in another “little project.” Your stomach drops as you picture your calendar, already packed with pressing assignments. Adding more will mean sacrificing quality—not to mention sanity. You take a deep breath and face your boss: “Sure, no problem.”
As the leader of a marketing team, the Director needs high-level visibility and control of the broader vision. Whether they’re Marketing Director, VP of Marketing, or Head of Marketing, these leaders are responsible for overseeing the project, presenting work to stakeholders, and showcasing the impact of their efforts. Because of their accountability, directors are integral to the approval process.
“When you come to the fork in the road, take it,” as the saying goes. If only decision-making were so simple. Instead, we spend countless hours comparing options, evaluating information, and sweating choices large and small. Eventually, we lose our perspective and our momentum. We come to the fork in the road and stand there, frozen by indecision.
It’s the weekly meeting again. You grab a seat, set down your coffee, open your laptop, and get comfortable—mind-numbingly comfortable. Your energy drops, your focus drifts, your ideas begin to calcify.