Outside Lands and Dropbox bring new collaborations to life

Remote collaboration is kind of like a long-distance relationship. The farther you are from your partner, the harder it is to communicate. But when you find enough common ground, sparks can fly despite the distance. That’s why we’re fascinated when artists from different backgrounds come together to create something new. Inspired by the success of last year’s experimental mash-ups, we’re returning to Outside Lands to pair up people from different corners of the creative world and see what they can make together. Here’s what to watch for this weekend.

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How Jack Daniel’s created an iconic brand by staying true to itself

Earlier this year, we traveled to The Gathering in Banff, Canada to meet with marketing leaders from the world’s most-coveted brands and learn how they guided their companies to cult status. While we were there, Liz Armistead, Head of Brand and Influencer Partnerships at Dropbox, sat down with Phil Epps, Vice President, Global Brand Director at Jack Daniel’s Tennessee Whiskey, to find out why giving people permission to fail can help fuel their creative energy.

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Teams in sync: Digital artists turn illustrations into 3D still life

Collaboration can be hard even when you’re sitting in the same room. So what happens when it has to cross dimensions? We had a chance to find out when It’s Nice That asked digital artists Anny Wang and Tim Söderström to team up with illustrator Klas Ernflo. It’s the latest collaborative experiment in a series that asks artists to team up and create a limited edition poster for the monthly Nicer Tuesdays events in London.

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Top tech women and their daughters discuss family and success

How is the grind of modern work life affecting moms and their families? At last year’s Cannes Lions International Festival of Creativity, we were introduced to Daughters of the Evolution, an inspiring event that brings together powerful women and their daughters for a frank, open discussion about the challenges of balancing work life and family life.

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The most memorable collaborative insights so far from Nicer Tuesdays

Can collaboration be curated? How do artists merge disparate styles to conjure a confluence of ideas they wouldn’t have discovered on their own? Every month, It’s Nice That and Dropbox ask pairs of illustrators to create exclusive posters, together. In March, we went behind the scenes to show how two artists used Dropbox Paper to co-create the monthly poster for Nicer Tuesdays. Today, we want to share insights heard at these events, and reveal how the guest speakers collaborated on recent projects. Here’s what we’ve learned so far.

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